Business and Management with Chinese, including a year abroad in China
Trip.com Group 携程
The market prices Trip.com as a mature domestic travel agent with a regulator hanging over it. I think it is a two-engine business: the international platform is now growing over 50% a year, and the antitrust penalty turns an open-ended risk into a paid, known cost.
- Q2 26 net revenue
- RMB15.7bn +6%
- Adj. EBITDA
- RMB4.6bn
- SAMR penalty
- RMB5.2bn
- Cash & investments
- RMB100.5bn
Read the memo
The business
Trip.com runs China's largest online travel platform (Ctrip, Qunar) and a fast-growing international brand, Trip.com, sold outside China. It earns commissions on hotels and air tickets, plus packaged tours and corporate travel. In Q2 2026 accommodation brought in RMB6.6bn (+6%), transport ticketing RMB5.4bn (−1%), packaged tours RMB1.2bn (+8%) and corporate travel RMB0.8bn (+11%).
What the market is missing
- The international platform is a second engine. Management reported international platform revenue up more than 50% year on year, and inbound travel into China growing at a high double-digit rate. The domestic business funds this expansion from its own cash flow.
- The regulatory risk has a price now. SAMR's anti-monopoly penalty of RMB5.2bn was booked in Q2, turning the quarter into a RMB2.4bn net loss. Excluding it, net income was about RMB2.7bn. A known one-off charge is easier to value than an open investigation.
- The balance sheet absorbs it easily. RMB100.5bn in cash and investments against a RMB5.2bn fine.
What would prove me wrong
- International growth slows below roughly 25% while sales and marketing spend keeps rising.
- Remedies attached to the SAMR decision force lower domestic hotel commissions.
- Outbound Chinese travel stalls on consumer weakness or visa and geopolitical friction.
Valuation
In progress. I'm building the model from the 20-F: revenue by segment, take rate, margins and cash conversion, benchmarked against my Booking Holdings DCF.
Figures: Trip.com Q2 2026 results, released September 2026. Investor relations